The European Real Estate Portal

Seven easy steps to a good property listing photo

by Yuri Brixenmortar 4. October 2012 16:53

Looking to sell your home? A bad property photo can make or break a property listing; even a brilliant property can look terrible if the pictures are poor. knows this - that's why we allow you to upload up to 10 large images with our basic listing package.

But what are the tricks of the trade to make sure your house doesn't look like a second-rate slum?

Here are seven easy steps to a good property listing photo:

Get a tripod

Wonky photos are always bad. If a house looks like it's tilting to one side, or half the roof is missing, potential buyers will either think the home is of poor build quality or that you have something to hide. Don't give them an excuse and get yourself a tripod, or make sure hold the camera straight!

Pick a nice day for it

This one sounds obvious, but it's easy to forget the impact the weather can have on a property's appearance. Rain and clouds are bad, of course, making everything seem gloomy, but too much sun can harm your listing too, casting shadows over the property's details.

Clean outside

Just like when people come to visit your home in person, first impressions are what matter. A messy garden or a dirty driveway will only turn away house hunters, who will automatically presume that the inside is equally untidy. But don't just rake up the leaves and clear the rubbish bags; move your car out of the way of the photo as well.

Clean inside

Once you've tidied up the outside, do the same for the inside. Clear up clutter and hide dirty clothes, empty the bins and polish the furniture. But don't stop there: you want your rooms to appear spacious as well as clean, so re-arrange the furniture to make sure it does. Taking the time to stage the room carefully can pay dividends.

No pets allowed

Dogs, cats, rabbits, snakes. Whatever the animal, get it out of shot. They will either look messy and untidy, which is bad, or they will look cute and adorable - which is worse. The last thing you want is to let your buyer get distracted from what you want them to buy. You're trying to sell property; not pets. The same goes for children too.

Lights out

How would you choose to light an interior photo? Close the curtains and turn on the lamps, right? Wrong. Instead of creating uneven lighting, which will send shadows over half the room, open up all your curtains, pick a bright day and let natural light do the work for you.

Access all areas

Don't be afraid to take lots of photos. Sell My Property lets you add up to 30, but having more is no bad thing: the important thing isn't taking a handful of photos to begin with, but choosing the right ones.


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Yuri Brixenmortar

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